We thrive in getting under the bonnet of
brands to create award-winning change
We got sport loving tradesman to turn Vanarama from one shop in Hemel Hempstead to the UK’s number one van leasing company and sponsors of the Football Conference, and even did the original branding for WeBuyAnyCar - the fact is our automotive creds are hard to beat.
We were there at the birth of the WeBuyAnyCar. brand and produced some of the very first creative and strategy work for them.
WeBuyAnyCar is a classic example of helping a relatively unknown brand to becoming a mainstay in UK households.
There are lots of van leasing companies in the UK, but Vanarama wanted to be the biggest, and the best. Luckily we're experts in doing exactly that - accelerating brand growth with great strategy and brilliant creative!
For Vanarama the question was simple, can we build a national van leasing brand on a modest budget? Historical audience analysis, focus groups and creative testing gave us the answers. SkySports TV and Talksport creative got them singing on the terraces and lead to Conference League sponsorship.
Car Finance 24/7
A business previously built on partnerships and ppc activity, our research based strategy of radio and outdoor to back their digital activity, and our ‘Get your finance first and then you’re good to go’ proposition, gave the brand a voice and helped them become the UKs leading car finance broker.
Yes Car Credit
A blast from the past. We re-branded Direct Auto finance as Yes and they went on to become the UK’s No.1 used car retailer in the early noughties, with over 30 outlets across the UK.
Our TV and press work for Car Craft promoted their 11 car hypermarket sites across the UK. The brand lives on today as a used car sales portal.
We also worked with Warranty Holdings – a big B2B client for us at the same time, our role was to get car retailers to see the benefits of making sure all of their used cars were covered by a comprehensive warranty.
Want to grow your automotive brand?
We’ve done our fair share of automotive work over the years, and helped a number of clients establish new brand names, with remarkable success - drop us a message to find out how we could do the same for your brand.