Repositioning Eurolines as Europe's favourite
With over 1,200 destinations across Europe, Eurolines carries more passengers than any other coach network. This competitive edge enabled us to position it as ‘Europe’s Favourite Coach’, giving reassurance to tentative travellers and helping to keep Eurolines ahead of its price-focused competitors.
Our work for Eurolines encompassed a fully integrated series of national campaigns. From website design and building, digital display and emails to radio print and OOH material, there isn't much media that didn't get a Eurolines treatment.