Mi-Guardian

Full Service Marketing & Advertising

Research and Insight
Local and national radio
Design and branding

Solution

We had a big opportunity to capitalise on a disillusioned audience who didn't want to have to sell their homes just to get on with life. "We Shall Not Be Moved" as well as a whole new rebrand and website, our campaign spanned across radio, display, DM and digital, using data-based targeting to hit high-index areas for maximum effectiveness.

Peace of Mind From Independent Living

With the current state of healthcare, Millbrook's Mi-Guardian personal alarm offers a lifeline for the over-stretched lives of both organisations and families, helping the elderly remain independent in their own home.

Insight

Our shift in the company's strategy meant that an integrated campaign was required to drive the brand beyond its existing clientele, reaching out to more local authorities and into the minds of UK consumers. So, we needed a strong focus on independence and a reason to fight against 'Dementia Tax'.

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We are an award-winning full service advertising and marketing agency in Bournemouth. We offer integrated advertising, digital, social, branding, media, direct marketing, design, TV advertising, brand strategy, videography and content planning.

01202 414 200 | hello@walkeragency.co.ukWalker Agency, Wootton Mount, Bournemouth, Dorset BH1 1PJ

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