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P&O Cruises

TV Sponsorship

National TV-VOD
Integrated _advertising strategy
National Campaign

A Match Made in Heaven

P&O Cruises is the quintessentially British brand, so sponsorship of Downton Abbey was the perfect fit. What’s more, the tag line ‘Discover a different world’ brought together the escapism of the show, and the cruise.

We filmed the sponsorship idents during a Mediterranean cruise, designed to highlight the visual similarities of Downton and the cruise experience. The campaign not only helped to re-engage people with the brand and drive sales as a result, but it firmly positioned the brand as ‘Britain’s Favourite Cruise Line’.

We are an award-winning full service advertising and marketing agency in Bournemouth. We offer integrated advertising, digital, social, branding, media, direct marketing, design, TV advertising, brand strategy, videography and content planning.

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01202 414 200 | hello@walkeragency.co.ukWalker Agency, Wootton Mount, Bournemouth, Dorset BH1 1PJ

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