P&O Cruises

TV Sponsorship

National TV-VOD
Integrated _advertising strategy
National Campaign

A Match Made in Heaven

P&O Cruises is the quintessentially British brand, so sponsorship of Downton Abbey was the perfect fit. What’s more, the tag line ‘Discover a different world’ brought together the escapism of the show, and the cruise.

We filmed the sponsorship idents during a Mediterranean cruise, designed to highlight the visual similarities of Downton and the cruise experience. The campaign not only helped to re-engage people with the brand and drive sales as a result, but it firmly positioned the brand as ‘Britain’s Favourite Cruise Line’.

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We are an award-winning full service advertising and marketing agency in Bournemouth. We offer integrated advertising, digital, social, branding, media, direct marketing, design, TV advertising, brand strategy, videography and content planning.

01202 414 200 | hello@walkeragency.co.ukWalker Agency, Wootton Mount, Bournemouth, Dorset BH1 1PJ

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