Smint | Geo-targeted Facebook ads ๐Ÿ’ก

Updated: Sep 24, 2020

With so many people returning to work this week and needing to wear masks on public transport, weโ€™ve been running a geo-targeted social campaign for Smint, to remind people to stay fresh behind the mask โ€“ having to smell your own breath should be a key motivator after all!

The campaign targets:

- Underground users in London ๐Ÿš‡

- Tram users in Manchester ๐Ÿšˆ

- Birmingham bus commuters ๐ŸšŒ

The campaign extends to social content and even an instagram filter: