Mentos Me & You – which is back with a refreshed look and feel and a nod to our new brand positioning 'Yes To Fresh'.

We've expanded into the world of TikTok to give consumers more creative license to get involved and show their creative side.

We’re also running a set of bespoke, tailored ads to get people involved. The content has been adapted to work across formats, with different messaging rotated to test the most effective creative.

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