Strategic & Creative  Lead Agency

Overview:

Red Funnel have been operating services to the Isle of Wight for the best part of 2 centuries. The original, authentic operator, they are a characterful company, staffed by generations of islanders and with an amazing heritage.

The challenge – how do we encapsulate all of this into a new positioning which also works with the character of the destination?

Brand Positioning 
Branding Development 
Brand Strategy 
Integrated Campaigns 
TV & VoD 
Social & Digital Comms 
Content Creation 
Outdoor & Print

‍

New

Brand Vision

Increased

Brand Awareness

Bank

Of New Creative Assets

Our Solution

We talked to people throughout the business and found a unique spirit, and also a real consensus on what makes the company special – its people and the service they deliver, its sense of fun and its long-standing connection to the island.   

Together, Red Funnel and the Isle of Wight are 'Wonderfully Different'.