Strategic & Creative Lead Agency

Turbocharging brand growth by creating more occasions to get more pies on more plates

The Challenge

Pukka had pigeon-holed themselves in a laddish, ageing, football-loving territory, and sales were declining.

faster growth than Chilled Pastry Market
Brand of the Year
faster growth than Frozen Pies Market

Our Solution

We’ve transformed the iconic brand over 5 years by not only unlocking new meal occasions and growth opportunities, but by baking them into popular culture. Our ‘Pukka for the People’ strategy has helped reposition them through multi-channel creative campaigns, celebrating real people and the ways they enjoy Pukka up and down the country.

"Walker is built of a close team of talented people with a wide breadth of experience and a collaborative can-do approach. They're a pleasure to work with, delivering results, and making it enjoyable on the way- a great extension to our team!"
Rachel Cranston - Head of Marketing

More nice things

New Client Win: Ordnance Survey
Leadership changes at Walker following MBO
Mentos TikTok Goes Viral
Let's get growing.
If you're interested in working with us to help out-think your competitors send us an email and we'll get right back to you.