we turbocharge brand growth with our award-winning insight

Brand strategy

Walker is a creative agency specialising in FMCG advertising, packaging, content creation and activation. From leading confectionery brands to well-loved snack products, we pride ourselves on years of experience and results within the FMCG sector.

Our FMCG marketing approach relies on a consistent team of creatives, strategists and account handlers – all working together to get brands noticed. And with an average client relationship of over 11 years, it’s definitely working.

Like to find out what we can do for your brand too? Get in touch via hello@walkeragency.co.uk

We find your purpose

Using a wealth of resources and insight, our strategists will find the sweet spot between what you want to say, and what your customers are actually interested in hearing.

We have access to a wealth of resources, from market effectiveness case studies and category trends to the latest market insight data. We undertake detailed competitor reviews including mystery shops, campaign reviews and positioning analysis.

We offer in-depth social listening and build detailed consumer personas, as well as hosting branding workshops and undertaking our own focus groups, surveys and ethnography.

Creative studio, camera on a wall art
Team creative

We create your big idea

That means developing a creative messaging vehicle that will encompass everything you do - something that can’t be ignored and won’t be forgotten. In a sea of sameness, words are your way to be unforgettable.

We will tell your brand story through a cohesive narrative that weaves together the facts and emotions that your brand evokes. Sometimes this can be done in a headline or even just a few words, but it’s always your route to forging a deeper emotional connection.

We change consumer behaviour

Content built from insight and creativity is your biggest catalyst for change. By creating standout content we can help build mental and physical availability and influence the masses one by one.

This isn’t just about making things look pretty (although that helps), this is about constantly reminding people that you exist in the most engaging and distinctive way possible.

We have in-house illustrators, branding experts, copywriters, art directors, photographers (complete with photo studio), digital designers, art-workers, animators and video editors to make your brand sing.

James Hickman
Walker agency office

We get results

Our in-depth knowledge of campaign planning and media will ensure effectiveness and ROI is maximised, and we’ll measure everything against a sound set of objectives and brand tracking metrics.

Using customer segmentation, media analysis and media targeting tools, we’ll help find exactly who to talk to, when to talk to them and how to reach them and then partner with brand tracking platforms to measure success.

Oh, and we tend to win a few awards along the way too.

Nice things

We have been named in Campaign's top 100 places to work in the UK.
We're building on Ordnance Survey's 'Touch grass' message with social-first, lofi content.
We've been hitting the streets of the UK for our latest social content for Drooly
Let's get growing.
If you're interested in working with us to help out-think your competitors send us an email and we'll get right back to you.