In a crowded marketplace, standing still is not an option. That’s where brand positioning comes in - your north star, your reason for being, and the one thing that makes you impossible to ignore.

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At Walker, we don’t just create brands; we carve out spaces for them to thrive. Our brand positioning service is all about defining what makes you different, ensuring that every message, every visual, and every customer touchpoint reinforces your unique value. We run brand workshops designed to uncover what truly makes you different. Through in-depth discussions, interactive exercises, and a deep dive into your audience, competitors, and market trends, we help brands define their unique space - and own it. We dig deep - unearthing insights, analysing competitors, and understanding what truly matters to your audience. We pinpoint the sweet spot where your brand can shine and craft a positioning that isn’t just compelling - it’s undeniable.

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We’ve done this for major brands like Pukka, Ordnance Survey, Herbalife, and Ageas Insurance, helping them sharpen their positioning and create a brand identity that cuts through the noise. Whether you’re launching something new or refreshing an existing brand, we’ll work with you to craft a clear, compelling positioning that drives everything from your messaging to your marketing strategy.