Who says Unicorns and Mermaids don’t exist?
They certainly do in the world of mouthwash! We’ve been working with Dentyl to launch their new and exciting ranges across social and e-commerce. The unique dual action formula, and bright colours that Dentyl are famous for help to create the perfect platform for brand content with a little extra sprinkle of magic.
The challenge is presenting the science behind the 'Dentyl Difference' with their unique mix of CPC and IPM without losing the magic behind the NPD. Our social content aims to drive impulse, and If you’ve got a split-second to stop people’s thumbs on social… go bold!
The social content is backed up by an integrated PPC campaign, social e-commerce and focuses on the key distribution (physically and digitally) of Aldi, Lloyds and Superdrug, as well as the brand Amazon channel to meet the growing D2C audience.